Raj Mohan Ram Mohan, MD, Sai Reshma Magam, MD, Sai Greeshma Magam, MD, Melvin Joy, MD, Dilman Natt, MD, Leeza Pannikodu, MD, Winghang Lau, MD, Abhishek Tadikonda, MD, Jiten Desai, MD, Krishnaiyer Subramani, MD, Paul Mustacchia, MD, MBA Nassau University Medical Center, East Meadow, NY
Introduction: YouTube has become a vital educational tool for disseminating information on eosinophilic esophagitis, with videos from both academic and private institutions significantly influencing public understanding and clinical management of the condition. This study examines the differences in quality and viewer engagement between these two sources, emphasizing their role in enhancing awareness and educating both the general public and healthcare professionals about eosinophilic esophagitis
Methods: We utilized a dataset comprising 101 YouTube videos (51 Academic and 40 Private) related to Eosinophilic esophagitis. We performed independent t-tests to compare these metrics between Academic and Private videos, assessing statistical significance with p-values. We used correlation analysis and multiple regression models to examine the impact of likes, subscribers, and comments on the total number of views for both Academic and Private videos. Finally, we visualized the data using boxplots for score comparisons, scatter plots for regression analysis, and a heatmap to illustrate correlations among variables.
Results: In our study comparing 51 Academic to 50 Private Eosinophilic esophagitis-related YouTube videos, significant differences were found in DISCERN scores (Academic: mean 3.85, SD=1.17 vs. Private: mean 2.00, SD=1.05; t(19)=6.82, p< 0.0001), Global scores (Academic: mean 3.67, SD=0.92 vs. Private: mean 2.34, SD=0.72; t(19)=7.20, p< 0.0001), and PEMAT scores (Academic: mean 3.92, SD=1.01 vs. Private: mean 1.96, SD=0.91; t(19)=8.03, p< 0.0001). No significant differences were noted in subscribers (p=0.18) or total views (p=0.13). Regression analyses indicated that likes significantly influenced views (Academic: coefficient=98.51, p< 0.0001; Private: coefficient=63.76, p=0.007)
Discussion: The study highlights a notable disparity in content quality between Academic and Private YouTube videos on eosinophilic esophagitis, with academic sources consistently delivering more reliable and informative content as evidenced by higher DISCERN and PEMAT scores. This disparity underscores the need for guidelines to enhance the quality of private video content, ensuring that all information shared is both accurate and helpful. The significant role of 'likes' in influencing viewer engagement also suggests that popularity metrics can impact the educational reach of videos, potentially prioritizing engaging content over purely educational quality.
Figure: Key metrics between Academic and Private videos
Note: The table for this abstract can be viewed in the ePoster Gallery section of the ACG 2024 ePoster Site or in The American Journal of Gastroenterology's abstract supplement issue, both of which will be available starting October 27, 2024.
Disclosures:
Raj Mohan Ram Mohan indicated no relevant financial relationships.
Sai Reshma Magam indicated no relevant financial relationships.
Sai Greeshma Magam indicated no relevant financial relationships.
Melvin Joy indicated no relevant financial relationships.
Dilman Natt indicated no relevant financial relationships.
Leeza Pannikodu indicated no relevant financial relationships.
Winghang Lau indicated no relevant financial relationships.
Abhishek Tadikonda indicated no relevant financial relationships.
Jiten Desai indicated no relevant financial relationships.
Krishnaiyer Subramani indicated no relevant financial relationships.
Paul Mustacchia indicated no relevant financial relationships.
Raj Mohan Ram Mohan, MD, Sai Reshma Magam, MD, Sai Greeshma Magam, MD, Melvin Joy, MD, Dilman Natt, MD, Leeza Pannikodu, MD, Winghang Lau, MD, Abhishek Tadikonda, MD, Jiten Desai, MD, Krishnaiyer Subramani, MD, Paul Mustacchia, MD, MBA. P0488 - Viewer Engagement and Content Quality in Eosinophilic Esophagitis Videos: Evaluating Academic and Private Contributions on YouTube, ACG 2024 Annual Scientific Meeting Abstracts. Philadelphia, PA: American College of Gastroenterology.
